Program Overview

Intel AppUp(SM) developer program

Create richer user experiences. Develop new app revenue streams.

Program Overview

Intel AppUp(SM) developer program

Get the tools, resources, and knowledge you need to rapidly create innovative applications for PCs, Ultrabook™ devices, and other platforms.

Join the program

Market Potential

Sell apps to the fast-growing market of Ultrabook customers and the enormous installed base of PC owners worldwide through the Intel AppUp(SM) center and numerous affiliate app stores.

  • 20+ partner retailer, OEM, and service-provider app stores
  • 5 languages. English, French, Spanish, Italian, German
  • 48 countries

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Revenue Models

Benefit from numerous opportunities to monetize applications and make money.

  • Set the price of your app and receive a percentage of the sales revenue.
  • In-app advertising: earn additional revenue with ads within your app
  • In-App Purchase: enable customers to upgrade levels, sell consumables, content and non-consumable goods in your app
  • Components: license software components to other developers for a percentage of their app revenue

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Development Tools

Access software development kits, online resources, and downloadable tools to assist with the development, optimization, and deployment of your apps.

  • SDKs that streamline development and provide APIs for in-app services
  • SDKs are available in C, C++, Java, .NET*, Adobe AIR*, and JavaScript*/HTML5
  • Downloadable and online tools that simplify coding, testing, packaging, and cross-platform development

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Opportunities and Incentives

Take advantage of program initiatives that reward exceptional apps and help speed time to revenue.

  • Intel AppUp developer program: Accelerator—developer support for promising app ideas
  • Intel Capital AppUp(SM) Developer Fund—venture capital investment for app-related businesses
  • Contests rewarding the creators of breakthrough new apps

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Training and Community

Get information, guidance, and expert knowledge to help you rapidly create and monetize innovative apps.

  • Intel AppUp(SM) Application Labs
  • On-demand training
  • Tutorials, guides, blogs, and videos covering the full range of developer topics
  • An active and knowledgeable community of fellow developers
  • Documentation library
  • FAQs
  • Forums and Support
  • Intel AppUp(SM) Show for Developers

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